How are IT decision-makers using generative AI and how far are they on their implementation journey? ​

Foundry’s research shows that 47% are researching #GenAI and an additional 25% are piloting the technology: bit.ly/3SKNxlV

Want to elevate your marketing strategy for 2024? Discover which solutions #security leaders have on their radar and where they plan to increase their spending over the next 12 months.

Dive into Foundry’s new Security Priorities executive summary: bit.ly/49N1she

Attention tech marketers - Foundry’s new Security Priorities study is here!

This annual research will help you better understand the projects #security leaders are focused on in the coming year, as well as the challenges redirecting their time: bit.ly/3uja2Ef

Tomorrow, industry leaders and Foundry experts take the stage at Inspire to Connect 2023. ​

Have you registered yet? ​

Join us on November 14-16, across three global time zones: bit.ly/47aJtQg

Learn the core components of compelling brand stories that attract and engage audiences, differentiate your brand, and deliver real impact.

Only a few days left to register for Inspire to Connect 2023. Join us Nov. 14-16, across three global time zones: bit.ly/40sIQis

Less than a week left to register for Inspire to Connect 2023, Foundry's virtual half-day event, dedicated to better understanding and engaging your buyers.

Register now, and join us November 14-16, across three global time zones: bit.ly/475cqNA

Tech marketers – it’s Cybersecurity Awareness Month. Make sure you’re up to date on security trends and challenges that are keeping your customers up at night. View our blog here: bit.ly/3PO4iJK #CyberSecurityAwarenessMonth #SecureOurWorld

Just released – Foundry’s inaugural AI Priorities study. Explore how organizations are leveraging AI and Generative AI, specifically their investment plans and use cases, in our new research bit.ly/3tkk5bA #AI #GenerativeAI #FoundryResearch

Want to avoid the hassle of wasted spend on vendors that just aren't the right fit?

Here are 10 questions (along with an RFP template) you can put in your Request for Proposal (RFP) that will lead you to the most reliable vendors:

bit.ly/3sQehGN #RFP #MarketingRFP

How does the tech purchase process look for different technologies? Foundry combined data from its Role & Influence of the Technology Decision-Maker and Customer Engagement studies, to give you the answers.

bit.ly/3LxyuYq #techpurchaseprocess #Foundryresearch

In the AI-powered search wars, there can only be one winner. Foundry's Head of SEO, Tanu Javeri, says it's genuine publishers. ​

Read the blog to learn what sets them apart:​

bit.ly/3Priklx

What’s driving cloud computing initiatives? Respondents Foundry’s 2023 Cloud Computing study say enabling disaster recovery & business continuity and replacing on-premises legacy technology.

bit.ly/44UtC6e

#cloudcomputing #techmarketing #Foundryresearch

Marketing should be tailored to how digitally mature your clients are. Why? ​

Because 'all digital transformation journeys are not the same,' says Rob O'Regan, Global Content Director. Learn more in this blog:
bit.ly/3Lag9Av

Summer is almost over, and G2's Fall 2023 Grid® Reports are in. We are excited to share that Foundry has been named a leader in 20 categories!

#G2 #G2 fall #ABM #intentdata #martech

The content tech buyers want ≠ the kind of content marketers are creating.​

Check out our tech marketer's report card to find out where and how you can improve your tactics: bit.ly/3Ep0N7i​

#content marketing #content #techmarketing

Want to better understand tech buyer Gen AI initiatives? See what engaged users of the CIO Tech Talk community have to say in this infographic: bit.ly/3qZbp9O #GenAI #GenerativeAI #ITDMs

With an average 25 stakeholders to engage across an increasingly lengthy IT buying process, and each with their own business priorities, what content do you create to reach them all?​

Find out in the 2023 Role & Influence of the Technology Decision-Maker: bit.ly/3P1ua4B

Want to lower your cost-per-click and improve your overall #B2B ads performance? Multi-source, intent-based targeting is the answer. ​

Findings from Foundry’s latest peer-reviewed research reveal how here: bit.ly/45Vh1Rk #B2B marketing #advertising #paidmarketing

No, #GenerativeAI should not be writing the news. But 'used well, generative AI serves audiences by allowing users curated access to trusted content created by real, expert humans,' says Matt Egan, Editorial Director, Foundry.

Learn more here: bit.ly/45UhAuI

The 2023 AI Leadership Summit gives AI-solutions vendors an opportunity to get in front of buyers early at one of the first events of its kind. ​

Sponsor the event and join us virtually on October 11, 2023.​

bit.ly/3qUmZmF #GenAI #GenerativeAI