FT Strategies
@FtStrategies
Powering Customer Growth. Consulting from the Financial Times.
ID:1191250184925335552
https://www.ftstrategies.com 04-11-2019 07:06:06
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In this article, we break down 4 of the standout discussion points from our recent webinar with Rachel Corp, CEO of ITN and Jon Slade, CCO of the Financial Times, which discussed how legacy media brands can continue to thrive in the digital age ๐ eu1.hubs.ly/H08phjw0
โ๏ธ How can we better understand the future of news consumption?
Our latest research - #NextGenNews (eu1.hubs.ly/H08nSHK0) - was designed to answer exactly that question.
๐ฅ Download the Next Gen News report at eu1.hubs.ly/H08nSpc0 to learn more
๐ This week marks the beginning of the first Digital Revenue Launchpad specifically focused on the central & eastern European market. Publishers will future-proof their businesses by identifying their greatest areas of opportunities ๐ eu1.hubs.ly/H08gFHd0 Google News Initiative
What do the next gen of news consumers want? And how can producers respond to those needs?
ICYMI @FTStrategies (where I work) published a report w/ Northwestern Medill that tries to answer this question.
It builds on some excellent research that I want to give a shout out to.
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๐ We're excited to share a new report in partnership with Google News Initiative, outlining the key learnings from the Subscriptions Academy Nordics 2023. It includes a playbook for subscription growth outlining tactics for engaging readers in the Nordics: eu1.hubs.ly/H082tZL0
๐ Part 3: We had an inspiring chat with Sam Joiner, the Financial Times' Visual Stories and Investigations Editor. Sam's journey from interactive journalist to leading a dynamic team highlights the evolving landscape of visual journalism: eu1.hubs.ly/H07ZYXX0
๐ The Next Gen News report brings together findings from 45 interviews with 18 to 25-year-olds of varying backgrounds, located across 3 countries and 9 locations, combined with the input of 19 industry experts. Get your copy here: eu1.hubs.ly/H07Z6cs0
#NextGenNews