🚨Great new research on European attitudes to flying More in Common

Key findings:
✈️Most would fly MORE if they could
😳Flight shame is a minority view
👎People don't trust airlines on climate
💷Age+income, not climate concern, drive flying behaviour
moreincommon.org.uk/our-work/resea…

A great template for a logical progression on climate policy making.

Start with the wealthiest, move onto politicians; switch subsidies to climate friendly alternatives ie away from flying to rail & finally land on broader demand management policies like frequent flyer levies