The best AI tool for blogging isn’t ChatGPT.

It isn’t Gemini, either.

Check this out.

So, I asked this platform called youDOTcom a question like…

“How important is social media for SEO?”

It then shows me what queries it is searching for to get the answer and the sources it…

Effort VS Results: here are the marketing channels that produce the best results for the least amount of work.

Don’t expect to be recognized for your efforts. You need to produce results.

Go after the low hanging fruit first.

Social media isn’t about top of funnel and brand awareness.

People just say that because they don’t know how to convert social media users into customers.

Here’s how you use social media for all stages of the funnel…

Top of funnel: Post short form videos educating people on…

If I woke up with 0 followers tomorrow, I would do this to reach 10,000 followers by the end of the year.

Now, keep in mind I’ve been doing this for a while, so I have a good understanding of what works.

Just look at my follower count by network…

X - 461k
YouTube - 1.25m…

Here’s an interesting stat that we got from analyzing 100,000 pieces of social content…

When someone takes a contrarian viewpoint, on average, it gets 31.94% more social media engagement.

I’ll give you some examples of this…

Most people believe content is king.

I posted a…

Here is the 6R content audit we run on websites.

To give you an idea, we used it on Vetster, and they saw a 1325% increase in organic traffic.

So what are the 6Rs?

Reformat – make your content more digestible by adding rich media.

Repurpose - leverage existing content across…

You’re wasting your time on SEO... The New Approach twitter.com/i/broadcasts/1…

After 22 years of being a marketer, the best advice I can offer is:

The best form of marketing isn’t marketing.

I love marketing and still practice it daily, but big companies aren’t built off marketing.

They are built with amazing products… and care for your customers.

No…

This is how most marketers use ChatGPT…

Prompt: Give me 10 content ideas around [insert subject]

The issue with that prompt is that you get terrible results.

Instead, you should try this prompt.

***Start Prompt***

Please do customer research for the [insert your industry,…

If you look at Airbnb, Nike, and Tesla they generate most their sales through word of mouth marketing.

But it’s changed over the years.

The modern day version of word of mouth marketing doesn’t involve talking to your neighbors about a product or service.

Now it’s people…

Here’s the difference between how social media used to be and how it is today.

I’ve posted over 28,601 times on social media since 2005, and a lot has changed.

Old way: Clickbait used to produce the best results.

New way: When I post clickbait, on average, it gets 477% less…

SEO is not better than paid ads.

Paid ads aren’t better than social media marketing.

Social media marketing isn’t better than email marketing.

And email marketing isn’t better than SEO.

See where I am going with this?

People believe that one channel is better than the other.…

My favorite marketing strategy still to this date is giving away something for free.

Not “freemium”… not a “trial”, but really, fully free.

The key to this strategy is to think about the cost of marketing.

If the cost of marketing is extremely low, you would be better off…

Head of Instagram reveals the truth about follower count.

Adam Mosseri, who heads up Instagram and Threads, said…

“Follower counts matter less than view and like counts. I understand why people focus so much on follower counts; they're prominent and they're easy to find. But…