'As storytelling becomes a leading public relations strategy, it is important to remember how to tell a story most effectively.'
Check out Halston's blog on effective storytelling in PR:
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'Storytelling is the most efficient way to foster a genuine connection with your audience.'
Check out Halston's blog on bringing a brand's story to life here:
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'While there are many well-known names in the public relations world, the name Ron Culp is one that stands out amongst others'
Check out Anne's profile on Ron Culp here:
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'Since 1956, Golin has “helped to create change that matters,” and its employees stand firm in the fact that Golin is the best of the best.'
Check out Halston's article about Golin here:
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'Culp has accomplished much in the PR industry and continues to inspire those around him as well.'
Check out Anne's profile on Ron Culp!
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Curious about how to land a job after graduation in the PR field? Check out CamiLee's article here:
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'It can be difficult for top competing agencies to keep up with the latest trends, but it seems to come easy to Golin.'
Check out Halston's article about Golin here!
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'With a growing industry on the horizon, communication graduates have to be knowledgeable about the industry and its trends to be successful in the hunt for their first jobs.'
Check out CamiLee's article on tips to land a job after graduation!
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'DEI in education is not a new practice, with the first kinds of DEI programs being implemented in the 1960s with the formation of Upward Bound.'
Check out Malia and Jackson's article on DEI & PR here:
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Check out Malia and Jackson's article on DEI & PR!
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'With a bright future ahead, what moves will Clark make on and off the court to keep this momentum growing?'
Check out CamiLee's blog on Caitlin Clark!
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DEI is an important topic in the PR industry. Check out Jackson and Malia's article on the state of DEI in PR and how it affects students and graduates.

'Clark’s outstanding achievements in the sport have gained massive amounts of media attention for herself, her team at The University of Iowa and women’s college basketball as a whole.'
Check out CamiLee's blog about Caitlin Clark!
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We wish our adviser, Mrs. Sims, a happy Adviser Appreciation Day! 💙

'Having thought leaders working with brands allows for brands to be pushed to the top of their industry.' Check out Alexis' article about thought leadership here!
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'When a brand plays into April Fools’ Day pranks, it also gives it a chance to use a creative approach to differentiate its name from other competitors in its market.'

Check out Anne's blog about April Fools' Day PR trends!

'As the number of Hispanics and Latinos continues to rise in the United States, the demand for Spanish-speaking PR professionals is increasing every day.' Check out Stephanie's article here to learn more on this topic:
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'Being bilingual makes a person more hirable and creates a win-win situation with the employers hiring them.' Check out Stephanie's article about the importance of speaking bilingually in the PR industry!
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Networking is a powerful tool for landing a career after graduation. Check out Stephanie's profile of UA grad Kristin Ellis to learn how she leveraged her connections to build her career in PR!

'The three main recommendations Rush offers to current PR students or recent graduates are to work hard, stay sharp on the basics while diversifying in new skills, and network with those in the industry.'
Read Jackson article about Richard Rush here!
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