'Passion for the Patient to Consumer Revolution with Tom Harvieux from BJC Healthcare' - - #supplychain #tech #news buff.ly/42zvlNR

What’s Your Vibe in Honor of #WomenHistoryMonth ?

I reflected on my journey to Mount Everest Base Camp, ignited by my grandmother's unwavering belief.

Check out the latest #CXOSpice newsletter for insights on fostering inclusive workplaces with Workday's VIBE™ strategy.…

Agencies are seeing potential in #generativeAI for #influencermarketing ...content that's more personalized and targeted to specific audiences, and faster than ever before. Studies even suggest this AI-generated content resonates well with consumers.
buff.ly/3VwkiVk

8 Ways to Demonstrate EQ

1) Convey empathy
2) Assume good intent
3) Pause before reacting
4) Ask before assuming
5) Own your mistakes
6) Say 'thank you'
7) Lift others up
8) Keep your promises

Credit: Justin Wright

5 Creator Marketing Trends Set To Take Off In 2024 via @forbes forbes.com/sites/katiesal…

Your Saturday night plans 👀

[ Monaco Cocktails | ESTD. 2012 | #UFCMexico LIVE on ESPN+ ]

The casual social media user publishes content they find interesting, while those with personal brands publish content their audience finds interesting.

copyblogger.com/linkedin-perso… #personalbranding #linkedin

#YouTube Now Displays Live Streams in Shorts Feeds buff.ly/3SVbvut

Five years ago.

My opinion has not changed.

Embrace it! #AI

m.facebook.com/story.php?stor…

It’s finally time to put the myth of ‘B2B customers’ to bed in favor of a simpler explanation: they’re all (just?) people.

#b2bsales #b2bmarketing #contentmarketing

linkedin.com/posts/rachellm…

In 2021, 82% of US households had access to #CTV devices. By 2023, this has increased to more than 90% of households.

The untapped potential of connected TV for B2B companies buff.ly/3NmJnx6

#b2bmarketing #streaming #media

Reputation management: With #AI data retrieval and summarizations, the narrative surrounding a company can be swiftly and broadly disseminated, often outside organizational control.

18 Ways To Navigate The 2024 #Media Landscape Amid Evolving Trends buff.ly/489eeoR

Educate.

Entertain.

Inspire.

How companies can use the power of storytelling for #B2Bmarketing buff.ly/46qOnHE

#martech #AI #influencermarketing

Most professionals lose about 40% of the week to emails and work engagements.

Long story short...your audience has very little time or energy to care about your B2B marketing outreach.

4 Ways to Make #B2BMarketing Less Boring buff.ly/47lXESD

#AI #influencermarketing

Only 34% of marketers describe their #influencermarketing strategy as extremely effective. The challenges include:

Identifying, qualifying and engaging with ideal influencers — 53%
Measuring and reporting results — 46%

Learn more: buff.ly/47Ipubv

#martech

A whopping 92% of brands plan to increase their spending on creators in 2024, & 36% plan to spend at least half of their entire #digitalmarketing budget on creators.

What Brands Need to Know About Creator Marketing in 2024 buff.ly/49I9ZSu

#creatoreconomy #b2bmarketing

Only 32% of businesses are mitigating #AI inaccuracy, according to McKinsey’s most recent study on #generativeAI .

Balancing Generative AI's Rewards And Risks In #B2BMarketing buff.ly/49KdS9H

#AI may reduce the effort required to create marketing assets, but outsourcing expert perspective is a big mistake.

Thought leadership: The human element your marketing needs buff.ly/3R0tTks

#martech #influencermarketing

Personalized experiences aren’t just nice to have; they’re table stakes when it comes to earning and securing a customer’s loyalty.

Blending art and science: Personalized #omnichannel #marketing buff.ly/3QvYR2w

#CX #UX

9 out of 10 mainstream brands in the US will go quiet on social justice causes and ESG concerns, marking a turnaround from recent years in which it’s become more common for companies to speak out.

Practicality may trump purpose in 2024 marketing buff.ly/49sYuyi