Do you know what is in store for the future of Digital Advertising? Phil Shaw discusses here. youtu.be/whTEwaLBFYc via YouTube

Brand Growth: More People, More Often or Both? A great question, which is answered here: ipsos.com/en/brand-growt…

Find out how Audience Measurement 5.0 is Pushing the Boundaries. Read or view here: ipsos.com/en/audience-me…

Do you know how BVC can help you build your brand? Find out here with Alice’s story youtu.be/pc2zjUMYWCY via YouTube

One way to grow your brand? Understand your brand's Occasion Based Equity. Dave Hannay discusses here: youtu.be/2qrxwlGc6GA via YouTube

Dave Hannay talks about how Brand Value Creator can help you grow your brand. Watch here: youtu.be/4UG1BOu6iIU via YouTube

In today's market, #brand purpose matters - but don't forget this cardinal rule: People will choose a good product over a good cause. Discover more insights here with Ipsos Connect ow.ly/XRMz30h6sBm #MRX

Is #Brand purpose the panacea for brand growth? Samira Brophy debunks a few of the myths and explores a few of the realities in our latest thought-piece, Brand Purpose – What is the Point of You? Read here: goo.gl/Nsrgqp

Do you know your purpose and the point of you? Ipsos Connect's Samira Brophy discusses brand purpose here: ipsos.com/en/brand-purpo…

Phil Shaw discusses the importance of optimising digital ads to the platform, format and devices. Watch here: youtube.com/watch?v=k1hj-E…

Why it is important to include System 1 and System 2 metrics in pre-testing? Adam Sheridan discusses here: youtube.com/watch?v=fIC_Eg….

Arnaud Debia discusses The Rise of Fakism in advertising: ipsos.com/en/rise-fakism

When reel finally follows real, and advertisers start Breaking the Stereotype ipsos.com/en/breaking-st…

When it comes to Digital Measurement, there is a Better Way. Chief Digital Officer, Andrew Bradford discusses here ipsos.com/en/there-bette…

Do We Still Need to Ask Questions? ipsos.com/en/do-we-still…

Passive Simplicity - The Future for TV & Radio Audience Measurement ipsos.com/en/passive-sim…

Ipsos Connect Digital with Phil Shaw youtu.be/NFId6JUFy3E via YouTube

Phil Shaw discusses why brands should test their digital comms in context to best optimise pre-launch: ipsos.com/en/ipsos-launc…

Brands that grow are chosen by more people, more often, and more easily. Here are 3 quick tips to success. ipsos.com/sites/default/…