Lauren Johnson(@LaurenJohnson) 's Twitter Profileg
Lauren Johnson

@LaurenJohnson

Advertising reporter @BusinessInsider ([email protected]). Also on Threads: https://t.co/1xTaBTpPd8

ID:15380320

linkhttps://www.businessinsider.com/author/lauren-johnson calendar_today10-07-2008 17:21:52

337 Tweets

10,8K Followers

2,3K Following

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In an escalating move past Ticketmaster, I am currently battling bots to get tickets to Ina Garten’s book tour.

In an escalating move past Ticketmaster, I am currently battling bots to get tickets to Ina Garten’s book tour.
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Oopsies — a server issue at PubMatic last week caused publishers to rake in millions of ad spend within minutes. Lara O'Reilly has the story: businessinsider.com/pubmatic-ad-sp…

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A new lawsuit against Omnicom agency Merkley+Partners accuses an ex-creative director of raping a social media strategist in the bathroom after a holiday party: businessinsider.com/creative-direc…

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The Trade Desk is one of adtech's greatest successes but faces its biggest test yet with third-party cookies disappearing. Lara O'Reilly, Ryan Henry Joe, and I dug into how The Trade Desk is trying to engineer the future of digital advertising. businessinsider.com/the-trade-desk…

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Got a random PR pitch for the best songs to wake up to (???) and my first question among many is: Has anyone recently checked in on the people voluntarily listening to Uptown Funk?

Got a random PR pitch for the best songs to wake up to (???) and my first question among many is: Has anyone recently checked in on the people voluntarily listening to Uptown Funk?
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The Trade Desk's Jeff Green on Google's Privacy Sandbox: “I think it's not fully understood by more than ten people on the planet.' businessinsider.com/the-trade-desk…

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Shopify could become a top ad buyer on Meta and Google with its new ad product that buys targeted ads on behalf of sellers to juice Shop sales: businessinsider.com/shopify-is-lau…

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Wonder how Stacy and the bf are doing 5 years after Stacy spoke her truth in a comment on an NYT chicken recipe.

Wonder how Stacy and the bf are doing 5 years after Stacy spoke her truth in a comment on an NYT chicken recipe.
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LiveRamp's $200 million purchase of Habu could catalyze a wave (lol get it?) of related acquisitions as companies figure out cookieless advertising. With Lara O'Reilly and Ryan Henry Joe: businessinsider.com/liveramp-habu-…

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New big M&A ad news from me: LiveRamp says it will acquire data firm Habu in a deal worth $200 million: businessinsider.com/liveramp-to-ac…

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Me explaining my new obsession with The Curse to a friend: “How personally familiar are you with chicken penne?”

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.Business Insider's annual list of the hottest adtech companies is out! We highlighted companies working on big initiatives around cookieless ads, retail media, streaming TV, gen AI, and more. Here are the 16 hottest adtech companies of 2023: businessinsider.com/the-16-hottest…

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Regrettably, the annual deluge of Super Bowl scoops have begun but this is a fun one maybe?!?! Duolingo will run its first regional Super Bowl ad with a 5-second spot in the game à la the 2021 Reddit ad: businessinsider.com/duolingo-will-…

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