This breakdown by CJ Gustafson of OpenView's 2023 report on SaaS operating benchmarks, where startups are positioning themselves for productivity
mostlymetrics.com/p/2023-operati…

The hiring 🔮 is here via part 2 of my OpenView series.

'Nothing changes unless we change it. It’s hard to fix what you don’t understand.

Getting to the root is the first step.'

openviewpartners.com/blog/how-to-hi…

Looking to hire a product-led sales leader but not sure where to start?

Start here: openview.vc/3rCyAai

Are you running a #productledgrowth startup and wondering when to hire a sales leader?

Jordan Wan, Founder and CEO of @CloserIQ, has advice on when to go with the founder-led sales and experimentation approach.

Get his insights now: openview.vc/3ZFEB2E

Product-Led Sales (PLS) isn't merely a funnel or a go-to-market strategy; it's an ecosystem that turns self-serve users into paying customers. And it's more nuanced than you might think.

A short thread on Product-Led Sales 👇

Image Source: OpenView

Pricing is a huge #growth lever for any #SaaS #startup , but one that’s commonly misunderstood + overlooked. Kyle Poyar with OpenView joins us 10/19 to discuss making sure your price is right.

Register: bit.ly/48CKHF3

#founders #entrepreneurs #gotomarket

Product marketing is pivotal, but how can startups compete with the big players when it comes to hiring & salaries?

Jesse Williams has been there and today he unveils the strategies to bootstrap a stellar PMM org without skyrocketing your burn rate.

openview.vc/466Ur8T

SaaS packaging debates can feel like Groundhog Day 😵‍💫

But fret not, Kyle Poyar has got you covered with a comprehensive guide to help you make sense of it all.

Dive into the latest strategic principles / tactical tips for designing winning SaaS packages:openview.vc/3RzOaOD

'CAC payback period' has evolved from jargon to a critical metric for founders and operators.

Learn why it's the go-to #SaaS metric, and uncover the industry standards for success.
openview.vc/3LA1Dlx

Can you build high-impact teams on a startup's budget?💰

Wondering how to justify competitive salaries for PMMs without a Fortune 500 budget?

Join Jesse Williams as he shares insights from his 10-year journey in building product marketing orgs.

openview.vc/3ZA5J2S

The new product-led blueprint for end-to-end success 📈

Join Harsh Jawharkar as he dissects the key components needed to unlock the full potential of product-led strategies within a multi-lane GTM motion.

Get his insights on OpenView's blog:
openview.vc/3EOUABP

The Ultimate Cross-Functional Blueprint for Product-led Sales 📎

We're excited to share Harsh Jawharkar insights on how top-tier #SaaS companies achieve greatness by seamlessly merging product-led advantages with sales and marketing prowess.

openview.vc/46jxTBq

CAC payback period is your secret weapon in understanding customer acquisition.

Join Kyle Poyar in exploring this vital #SaaS metric and discover why it's a game-changer for founders and operators.

openview.vc/48o8qbT

Founders: If you've ever wondered what a 'good' CAC should be, check out these benchmarks from OpenView

Another highlight was visiting the OpenView office, which had another dazzling rooftop that I got to enjoy with Gavin Loudfoot and Sean Fanning. They really rolled out the red carpet 🏙️

Who owns growth in #SaaS ?

It depends.

Discover the insights from the OpenView and Pendo Product Benchmarks report and find out who truly commands growth. 🚀 openview.vc/3P66qMF

#software #startups

Want to know how your go-to-market motion stacks up? We’re launching our 3rd annual PLS Benchmarks Survey today, in partnership with @Keyplay OpenView

Shout out to our contributors Kyle Poyar Adam Schoenfeld Leah Tharin !

Take the survey ~5 mins: hubs.la/Q022CnPs0

📣 Calling all SaaS companies! Time for our 3rd annual PLS Benchmarks Survey!

We teamed up Kyle Poyar Adam Schoenfeld Leah Tharin to go even deeper on the meatiest PLG/PLS topics.

Curious how the best in PLG DO GTM? Take the survey and get access to the data.

🪄hubs.la/Q022CnPs0

OpenView is thrilled to introduce our newest investments🎉
🚀 Chargeflow - Chargeback Management Automation
🚀Parabola
🚀PartsTech
🚀 Voiceflow

openview.vc/3sSenOb

#startups #SaaS #VC

📈 Are your #SaaS #pricing strategies holding back your growth potential?

Avoid the common pitfalls and unlock faster, more profitable expansion.

Read here 👉 openview.vc/3ElelRh