Vacations you need two things…
Family or friends and High Noon

pineapple High Noon 🤝 me

Phew, four minutes without the sun was four minutes too long. Now back to our regularly scheduled sun time.

How to not be taken for a fool today and every other day of the year: avoid malt seltzer.

Leave the basketball to the athletes and the drinks to us. Pick up an El Pres Pack on your way to watch the games.

Only way to watch March Madness tomorrow Dave Portnoy High Noon #highnoon #MarchMadness

Best high noon pack to date! 2nd is the El Prez Vodka pack.

Some say it’s not easy being green, but the green High Noon Fiesta Pack begs to differ. Happy St. Patrick’s Day.

You could buy tickets to a sunny destination, or you could buy a Snowbird Pack, which is the exact same thing except tastier.

DREAMS ARE COMING TRUE DAY BY DAY

It’s gonna be a good summer 😍

Big news. Like, physically big, and also, big in an exciting way. Introducing the new High Noon Tequila Seltzer Lime Big Can.

There’s beauty in variety and variety in the High Noon Fiesta Pack. So this picture is objectively beautiful.

The snow is almost gone for the season and so is the Limited Edition Snowbird Pack. Grab one while you still can.

Typically, you’re not allowed to touch the art, but just this once, we’ll allow double-tapping.

We're putting Tangerine in the spotlight. And by spotlight, we mean sunlight. Try it while you can in the Limited Edition El Pres pack.

This High Noon pack is en route to après-ski. And just like that, we used up all of the French we know.

We created a foolproof way to not forget the flowers this Valentine’s Day.

The Biggest Game of the year is here, so we're bringing out the big flavors. Get the El Pres Pack, featuring the top four flavors ranked by El Pres himself, before it's gone.

This is us declaring that reaching into a cooler does in fact count as a polar plunge for your hand.