Our recent Fan Study from Spotify for Artists shared some new data related to how listeners discover music via Spotify playlists. Some of my favorite insights:

🔎More than half of all artist discoveries happen in Spotify programming

📈Over the last 5 years, the number of countries…

On April 18th, 2024, Taylor Swift's THE TORTURED POETS DEPARTMENT became the most pre-saved album Countdown Page in Spotify history. 🤍

Billie starting her Countdown Page strategy off strong 💪🎧

We also looked at how revenues to an artist are sustaining. This is important because one hit can’t sustain a career. It’s encouraging that of the artists who generated $10k+ from Spotify in 2017, 80% were still generating $10k+ in 2023 and about half were generating much more:

For the 4th year in a row, we’re sharing our music royalties report, Loud & Clear.

One stat that lots of you are curious about is what 1M streams means. Even just 6 years ago, having ~1M streams on a song was huge and could take a while to reach. But now, in 2023 alone, over…

Spotify paid out a record-breaking $9 billion to the music industry in 2023. But I got a lot of questions on if this only benefits the big artists. The answer: nearly half, $4.5bn was generated by independent artists. This is a major shift for the industry, showing the changing…

Recently we shared that Spotify paid the music industry more money than ever in 2023: More than $9 billion.

And today we're sharing a new record: For the first time ever Indies accounted for about half of what the entire industry generated on Spotify in 2023: $4.5 billion.…

Hi 👋 We're aware of the bug that's causing recent releases with fewer than 1000 streams on the Spotify for Artists mobile app to show 0. We're working to land a fix soon, stay tuned!

For now, you can click though to the release itself to view streams.

.Conner Smith shares his Release Day Checklist for “Smoky Mountains” that includes using Countdown Pages to build fan hype, checking his Spotify for Artists for the latest stats, and performing at a hometown show in Nashville the night of to celebrate the release.

Our Spotify for Artists Campaign Kit Masterclass has gems like these from Co-Founder and President of Venice Music, Suzy Ryoo (suzywillow.eth) sharing why now is the best time to be an artist and how our Campaign Kit tools help artists grow, strategize, and make their marks in the industry.…

RSVP to attend next Wednesday’s Spotify for Artists Campaign Kit Masterclass. We’ll walk through our suite of products and hear from Bryan Johnson (Spotify), Suzy Ryoo (@venicemusic) and Mira Brock (mtheory) as they share best practices and strategies for using Campaign Kit to…

From new ways to promote your music, to learning from artists who have been there, done that, to new ways of connecting with your most devoted fans, we rounded up all the new ways we amplified — and celebrated — your music in our year-end recap.

artists.spotify.com/blog/your-2023…