Alix Barasch
@AlixBarasch
Associate Professor of Marketing @CUBoulder Researches technology and consumer behavior, sharing and experiential consumption, moral and prosocial behavior
ID:30496720
https://www.colorado.edu/business/leeds-directory/faculty/alixandra-barasch 11-04-2009 18:32:02
23 Tweets
644 Followers
341 Following
Congratulations to Alix Barasch for winning this year’s Erin Anderson Award for an Emerging Female Marketing Scholar and Mentor, presented by the AMA Foundation! #AMAWinter
Hot Streak! Paper out in OBHDP with Alix Barasch & Deborah Small today. We find that streaks of goal adherence signal greater commitment to the goal at hand, in turn affecting predictions and behavior. For example... authors.elsevier.com/a/1hsNs2gS5Nzj…
Giving to charity together with others may not always be a slam dunk to directly boost donations, but may be more enjoyable than giving individually, and in turn, increase generosity. Such a pleasure to share this work—thanks for the invite IU Philanthropy!
Lara Aknin Alix Barasch
Leeds' Alix Barasch recently discussed how phone cameras and image-sharing apps are changing how we process our environment and what we do.
🎧 Listen on BBC Radio 4's All Consuming: brnw.ch/21wC3S8
This week's episode of All Consuming is all about cameras – enjoyed talking to Alix Barasch about how smartphone cameras change the way we remember things
bbc.co.uk/programmes/m00…
Thanks so much to all our participants who joined the first SJDM doctoral symposium! Great to learn from our amazing faculty panelists
@alexoimas #anujshah Wendy De La Rosa Jack Soll Jennifer Trueblood; and share latest research! Irene Scopelliti Emma Edelman Levine Alix Barasch Abby Sussman
Hello world! 😊👋This is the New Official Twitter Account of SJDM. Could you help us spread the word so that we can reach all our members, announce exciting opportunities, share latest research? Emma Edelman Levine Irene Scopelliti @alix221 Abby Sussman Övül Sezer
Breaking a streak as a form of protest! See more in this article citing my research with Jackie Silverman, PhD
Trying to coordinate plans with loved ones for the holidays? Make sure to express your opinion!
In this Harvard Business Review article, co-authored with Kaitlin Woolley and Peggy Liu, we explain the downsides of expressing no preference.
Journal of Marketing Research MSI Leeds Business INSEAD
When someone asks your opinion, give it. Why? What are the costs of not giving your opinion? We summarize our findings across three independent research teams in this Harvard Business Review piece out today. With alix22 and Kaitlin Woolley! University of Pittsburgh, College of Business University of Pittsburgh, Katz Graduate School University of Pittsburgh
A picture is not always worth a 1000 words. Nice write up in Yale Insights of work by Jackie Silverman, PhD @alix221 Gal Zauberman and me that's forthcoming in Journal of the Association for Consumer Research #health #Eating
When Counting Calories, Words Are More Valuable than Pictures insights.som.yale.edu/insights/when-…
When people defer a collaborative choice by saying, 'I don't have a preference,' people hear, 'I don't want to tell you my preference.' They find it frustrating rather than helpful, and like their partner less.
New in Journal of Marketing Research
journals.sagepub.com/doi/full/10.11…
RT The New York Times: Can you beat a computer algorithm at picking good tweets? nyti.ms/1rXTyGv bit.ly/1oo29jq