Love listening to our four media partners at the Business of Women’s Sports Summit telling this audience why they invested in the National Women’s Soccer League 📺 🥰 CBS Sports Amazon The E.W. Scripps Co. ESPN and Axios Sara Fischer is one of the best moderators in the biz! #DeepBlue

.New York Liberty CEO Keia Clarke talks with Axios' Sara Fischer about the rising popularity of women's sports and partnering with brands:

'It is a movement. This is the tipping point, it's for the long haul now and it's our job to really showcase the value and longevity.'

#BOWSS24

We're kicking off with a powerhouse lineup of CMOs all investing in Women's Sports 💪

BREAKING: Just announced at the Deep Blue + Axios Business of Women's Sports Summit, iHeartMedia is leaning into women's sports in a big way.🎙️

Deep Blue + iHeart will be creating a 1st-of-its-kind audio network dedicated to women's sports, featuring daily radio + podcasts.

NEW from Axios Deep Blue Business of Women’s Sports Summit: ⁦iHeartMedia⁩, Deep Blue to launch Women's Sports Audio Network axios.com/2024/04/23/ihe…

Business of Women's Sports Summit tomorrow!

FEATURE: Los Angeles– and New York–based ad agency Giant Spoon develops expansive brand universes for clients in its experiential and media campaigns. ow.ly/PkiL50R8luB

⚾️ As @generalelectric, they changed the game – Now, as GE Aerospace @gevernova and GE HealthCare, they’ll change the world.

Proud to see our global, integrated campaign w/ @generalelectric “Once, Now, Forever.” in Ad Age

Read more here 👇
adage.com/article/market…

“We like to stir shit up. And what do you need to stir shit up in a big, memorable way? A giant spoon, of course.” - Cofounder Jonathan Haber

Check out our feature in Communication Arts Magazine, who recently featured us in their Interactive issue: commarts.com/features/giant…

Trevor Guthrie, co-founder of Giant Spoon reflects the creativity's transformation and how it is an ongoing journey. hubs.la/Q02dDVpg0

.Giant Spoon's Trevor Guthrie on the evolution of creativity and its implications for 2024 and beyond. ow.ly/i6gT50Qltb9

“When we think about how to partner with IP-holders, we need to bring those partnerships to life in interesting ways and not be afraid to push the limits of what ‘we would normally do,’” - Marc Simons, cofounder of Giant Spoon. See more below 👇

Laura Correnti, Pro Athletes and Giant Spoon launch Deep Blue Sports + Entertainment. hubs.la/Q02dyxwP0

This year's activations helped broaden the definition of experiential marketing.

Terry Stanley takes us through the immersive programs that serve as noteworthy codas in a year that overflowed with brand-backed activations of every stripe, which helped broaden the definition of…

Seeing our social campaign for AT&T as Ad Age Editor’s Pick is the best gift 🎁